Powered by Innoverse, the ‘Emirates Our Home’ venue features 11 screens, dedicated alcohol-free family zones, and premium VIP dining operating round-the-clock.
DUBAI: Football enthusiasts, families, and residents across the UAE are gearing up for an unparalleled viewing experience as Dubai Festival City prepares to host “Emirates Our Home,” a massive, fully air-conditioned FIFA World Cup 2026 Fan Zone. Powered by Innoverse, the premier indoor entertainment destination will feature 11 state-of-the-art screens and operate 24 hours a day from June 11 to July 19, delivering non-stop sports action and world-class festival entertainment.
Designed to accommodate a highly diverse, global audience, the expansive venue effectively bridges the gap between a high-energy sports arena and a family-friendly summer festival. To ensure an inclusive environment, “Emirates Our Home” features meticulously structured zones tailored to different demographics.
At the heart of the venue is ‘The Big Screen Experience,’ where every single FIFA World Cup match will be broadcast live on massive, high-definition screens within a climate-controlled setting. For families, a strictly alcohol-, smoking-, and shisha-free space has been designed. This dedicated Family Area includes supervised care for children under 12, tailored kids’ programs, and interactive activations running daily until 11:00 PM.
For those seeking an elevated experience, the VIP and premium dining areas offer exclusive hospitality services, curated set menus, and reserved seating. These licensed zones will serve alcohol daily from 3:00 PM until 9:00 AM the following morning, with strict 21+ ID verification policies in place.
The excitement extends beyond the pitch. Organizers have partnered with Illizium Entertainment to curate a packed 39-day schedule of continuous entertainment. When matches are not airing, the venue will host live concerts, international music performances, standalone comedy nights, cultural showcases, and interactive community celebrations.
Tickets for the “Emirates Our Home” Fan Zone start at 100 AED, with 50% of the ticket price fully redeemable on food and beverages inside the venue. Located at the Waterfront Outdoor Area of Al Kheeran, Dubai Festival City, the venue maintains a casual dress code. Entry tickets can be securely purchased online through the event’s exclusive ticketing partner, dubai.platinumlist.net.
The FIFA World Cup 2026 marks a historic milestone in soccer history, being the first tournament to feature 48 teams and co-hosted by three nations: the United States, Mexico, and Canada. With US President Donald Trump currently serving his second term following his 2025 inauguration, global interest in North American sporting infrastructure has peaked. For time-zone challenged regions like the Gulf, Dubai’s 24/7 fan zones provide a critical hub for fans to watch matches live, irrespective of the kickoff times across the Atlantic.
